Estee Lauder


SCOPE OF WORK
Illustration
Patern
Packaging Design
Each year for Ramadan, Estée Lauder Middle East creates exclusive box sets sold at Sephora. For Ramadan 2025, I was commissioned to design seven distinct worlds—each belonging to the same universe. The goal was to move away from traditional Ramadan motifs and instead evoke the essence of the season in a more subtle, unexpected way.

The direction was bright, fresh, and full of life. I illustrated each world with compositions that allowed for flexibility—elements could be extracted, patterns could emerge, and the designs could be adapted seamlessly. These illustrations and patterns were then used internally to develop the final packaging.

For presentation purposes, the artwork has been applied to mockups, which may vary slightly from the final produced versions.

Freelance, 2024




 Original Illustrations, Patterns and Elements




Simulations







Follow me on Instagram | lynnezakhour@gmail.com
Design and Illustration 2025 © Lynne Zakhour