Ohana Space Yoga
SCOPE OF WORKIdentity Design
Rebranding
Social Media
Communication Strategy
Retainer
Ohana Space is a yoga, movement, and wellness hub with four key locations across Lebanon: Ohana by the Sea, Ohana Garden, Ohana Matn, and Ohana Beirut. Alongside its sister company, Yogiventures, it offers carefully curated yoga retreats and adventure experiences both locally and internationally.
Since 2017, both companies have grown exponentially. To reflect this evolution, founders Serah Barakat and Nader Diab have embarked on a rebrand, redefining their vision and identity, while staying true to their origins.
Freelance, 2023–Ongoing
Dynamic Logo System
Retainer Social Media Communication and & Poster Design
Identity Collateral
The visual identity was then implemented across various touchpoints within the yoga spaces — from blocks and mats, to fabric and pattern designs for the bolsters, to internal signage and graphic shapes that came to life within the interior design.