Beirut Art Center Design Residency
SCOPE OF WORK
Identity Design & Social Media Design
Designer in Residency
The Beirut Art Center is a non-profit association, space, and platform dedicated to art research and cultural practices in Beirut, Lebanon.
Every few month they offer up the center’s logo for the designer to appropriate or redesign completely. During the four months residency the designer takes on the role of an in-house graphic designer, working on social media posts, exhibtion design, and any needed graphic materials.
I was the fourth resident in this program and the logo I designed will sit alongside those of previous residents, Nour El Samman, Ghiya Haidar and Karim Farah. Overtime, BAC hopes that this reptilian way will generate opportunities to play and explore new visual and graphic possibilities, as well as create new spaces for collaborations and collective thinking.
My objective was to create a visual language that echoes the multiple dialogues initiated by the Graphic-Designer-in-Residence program. A new graphic layer is added through each designer's logic, interpretation and story. The stacking of graphics is a reflection, a trace, of every passing designer and their fingerprint on the institution's visual presentation. For that reason I created a language that adapted, shifted, and accommodated what was already done and continues to be done, through a cohesive and dynamic aesthetic.
Freelance - 2023
Every few month they offer up the center’s logo for the designer to appropriate or redesign completely. During the four months residency the designer takes on the role of an in-house graphic designer, working on social media posts, exhibtion design, and any needed graphic materials.
I was the fourth resident in this program and the logo I designed will sit alongside those of previous residents, Nour El Samman, Ghiya Haidar and Karim Farah. Overtime, BAC hopes that this reptilian way will generate opportunities to play and explore new visual and graphic possibilities, as well as create new spaces for collaborations and collective thinking.
My objective was to create a visual language that echoes the multiple dialogues initiated by the Graphic-Designer-in-Residence program. A new graphic layer is added through each designer's logic, interpretation and story. The stacking of graphics is a reflection, a trace, of every passing designer and their fingerprint on the institution's visual presentation. For that reason I created a language that adapted, shifted, and accommodated what was already done and continues to be done, through a cohesive and dynamic aesthetic.
Freelance - 2023
